From Vinyl to Virtual
Since the gramophone, technological advances led to the rise of more portable and accessible formats from vinyl records in the 1950s ago compact discs (CDs) in the 1980s, and now streaming. (IMG: Rufus du Söl vinyl)
Music Merch and Fan Loyalty
Music ‘merch’ makes the intangible tangible and creates connection and loyalty between artists and fans. (IMG: Electric Zoo 10)
THE COLLAB
Since the 1960s, fashion and music have collided to create some memorable styles. We focus on some more recent examples of music x fashion collaborations. (IMG: Madonna, Rex Features)
THE EVOLUTION & IMPACT OF THE CONCERT TEE
Beginning with Elvis, the concert tee has become a collectible and memento of the live experience, often becoming a collectible. (IMG: Siouxsie, Ebay)
Licensed Music Merchandise: From Bands to Brands
Licensed merch has become a popular revenue stream for iconic musicians and bands. (Img: Urban Outfitters)